EqualsEquals Seed Pitch Deck

The 11-slide deck Equals used to raise its $6.6M seed round, led by Craft Ventures. Published by Equals on its own Substack, Wrap Text by Equals, on 26 June 2023 in a post by co-founder and CEO Bobby Pinero walking through the deck slide by slide. The deck asks for a raise of around $4M; the round closed at $6.6M and was announced in July 2022. Equals states this is the deck it used to raise the round and does not report editing or omitting any slides before release.

Verified deckView company →
Stage
Seed
Raised
$6,600,000
Year
2022
Slides
11
Source
Equals (Wrap Text by Equals) — post by co-founder and CEO Bobby Pinero

Deck context

About this deck

The 11-slide deck Equals used to raise its $6.6M seed round, led by Craft Ventures. Published by Equals on its own Substack, Wrap Text by Equals, on 26 June 2023 in a post by co-founder and CEO Bobby Pinero walking through the deck slide by slide. The deck asks for a raise of around $4M; the round closed at $6.6M and was announced in July 2022. Equals states this is the deck it used to raise the round and does not report editing or omitting any slides before release. This seed presentation from 2022 contains 11 slides and records $6,600,000 in funding. Its sequence moves through cover, problem, problem, problem, and later supporting sections. The outline below pairs every slide with its extracted text so researchers can study how the argument develops, not only how the pages look.

Key facts

Key facts about Equals Seed Pitch Deck
CompanyEquals
StageSeed
Amount raised$6,600,000
Year2022
Slide count11
SourceEquals (Wrap Text by Equals) — post by co-founder and CEO Bobby Pinero
VerificationVerified deck

Presentation structure

Slide-by-slide outline

  1. 01

    Cover: a modern spreadsheet for modern analysisCover

    Equals. A modern spreadsheet for modern analysis.

  2. 02

    Two problems with spreadsheetsProblem

    Two problems with spreadsheets. Not connected to live data. No team workflows.

  3. 03

    Problem 1 - spreadsheets are not connected to live dataProblem

    1. Not connected to live data. Today's spreadsheets live in a silo. To get data into a spreadsheet is slow, frustrating, and error-prone. Analyses are immediately static and out-of-date. CSV, CSV, CSV, CSV - steps for starting a simple SaaS revenue model, repeat whenever data changes.

  4. 04

    Problem 2 - no team workflowsProblem

    2. No team workflows. In today's spreadsheets there's no record of how an analysis comes together or how it evolves. I have hundreds of emails like the one on the right.

  5. 05

    Why this matters - our missionProblem

    Why this matters: our mission. To empower businesses to make good decisions.

  6. 06

    No existing tool solves these problemsCompetition

    No one solves these problems. Excel and Google Sheets: too horizontal, have to support long tail of use-cases. Business Intelligence tools: designed for regular reporting, not analysis; always used alongside Excel or Sheets. Coda / Notion / Airtable / Smartsheets: not for analysis.

  7. 07

    Solution - a vertically integrated spreadsheetSolution

    Solution: Equals. A new vertically integrated spreadsheet, built around two pillars. 1. Data: data sheets with SQL; Trace - get to source of a number; data sheets with Stripe, Netsuite, etc. 2. Team workflows: "Git model" for changes; scheduled and versioned updates; shared queries and formulas. Modern spreadsheet: cloud based, sign up and get going in minutes, targeted subset of Excel functionality.

  8. 08

    What V1 of Equals will includeProduct

    V1: Equals. A new vertically integrated spreadsheet, built around two pillars. 1. Data: data sheets with SQL; Trace - get to source of a number; data sheets with Stripe, Netsuite, etc. 2. Team workflows: "Git model" for changes; scheduled and versioned updates; shared queries and formulas. Modern spreadsheet: cloud based, sign up and get going in minutes, targeted subset of Excel functionality.

  9. 09

    Founders - Bobby Pinero and Ben McRedmondTeam

    Founders. Bobby Pinero, Chief Executive Officer: as a member of the exec team, scaled Intercom from $1M ARR to $180M+ ARR; over 7 years built and led FP&A, Accounting, Business Operations, Business Analytics, Product Analytics, Data Engineering and Legal. Ben McRedmond, Chief Product Officer: first employee at Intercom; as member of exec team led Growth from $1M to $50M ARR; scaled Growth to 30+ engineers, designers and product managers; after Intercom founded Consider, an email startup (2017-2020).

  10. 10

    The ask - raising a $4M seed roundAsk

    Plan. We are raising a seed round of around $4M: to fund an initial team for 24 months; to build V1 and demonstrate product market fit with a small number of paying users who deeply use the product. Beyond this, we will raise again to invest further into product development and marketing, working towards a product that every business can use.

  11. 11

    Closing slide - EqualsCover

    Closing slide. Equals logo.

Research notes

Questions about this deck

How much did Equals raise with this deck?

Equals raised $6,600,000 in the Seed round represented by this 2022 deck.

How many slides are in the Equals deck?

The deck has 11 slides. The complete outline on this page lists each slide in presentation order with its available extracted text.

What funding stage is this deck from?

This is a Seed deck. It is useful for comparing how companies at the saas stage frame their market, evidence, and funding case.

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